You’ll be amazed

ROSY LILY プレミアムシューズシャンプー

Easy breezy, make shoe-washing your habit.

ROSY LILY is a brand that designs and develops shoe care products for women under the concept of "Change your feet and change your state of mind." We launched the brand in 2019 and created the category and term "Shoe Shampoo," which involves washing shoes with foam, for the first time.

ROSY LILY has two flagship products.

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プレミアムシューズシャンプー 

Just wash with foam shoe shampoo and wipe off. Easy to wash shoes without rinsing. Suitable for shoes made of synthetic leather, genuine leather and suede.

Each fragrance of our shoe shampoos will only be available exclusively in every three months. Check our social media for more details.

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original laundry bag

A laundry net that allows you to easily wash your shoes in the washing machine. The microfiber lining picks up fine dirt.

Suitable for canvas fabric such as indoor shoes and Converse, and sports shoes made of mesh material.

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シューズシャンプーとズックリーンネットはどちらが優れいてるという事ではなく、靴の素材によって使い分けていただくと、手軽に簡単に靴を洗うことができます。同時購入のファミリーキットなら¥1,100円の割引価格でご購入可能です。

ファミリーキット を見る

We hope you can use them according to your convenience, such as the shoes you want to wash and the level of dirt. We also have many other easy-to-use products and gift sets. If you are interested, please check it out as well.

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靴の洗い方

You’ll be amazed.

Here are reviews from our users, filled with joy and surprise.
“Try ROSY LILY …” It is not merely trying out a new detergent. ROSY LILY is, in fact, delighting the annoying housework routine with a little joy so the wish to wash your shoes and the process to wait for them turn dirty can all become an “entertainment”! ROSY LILY creates smiling faces through an unprecedented housework experience. Let’s make yourself, your friends, and your family smile.

"REVIEW SUMMARY"

Since its launch in 2020, ROSY LILY has sold a total of 160,000 bottles and has already received 2,377 reviews (counted on March 8, 2023).

There are so many reviews that it would be difficult to check them one by one, so I categorized them by topic. Please check the topics you are interested in and use them to solve your concerns and questions.

Summary of the review

why ROSY LILY is so beloved

4 Reasons

ROSY LILY shoe shampoo is made from 99% natural ingredients that are also used in cosmetics. It's irritative chemicals and abrasives free, but still,it comes with a strong cleansing power. ‏‏‎ ‏‏

PREMIUM INGREDIENTS

Point.1

PREMIUM INGREDIENTS

ROSY LILY shoe shampoo is made from 99% natural ingredientsthat are also used in cosmetics.It's irritative chemicals and abrasives free, but still,it comes with a strong cleansing power. ‏‏‎

CHARMING FRAGRANCE

Point.2

CHARMING FRAGRANCE

We aim to brighten up the daily lives of all ladies,both during and after washing.Based on this concept to heart-heal and hook all users, we have created a gentle, sweet, gorgeous, and elegant fragrances based on the essence of lily flowers used in bouquets.

PRODUCT DESIGN

Point.3

PRODUCT DESIGN

We want to present users with easy-to-use products at all times.With the concept of "being lovelyand pleasant merely as an item", we aim to present warmth and gentleness through all our product outlines and packages.

EASY BREEZY

Point.4

EASY BREEZY

Our ROSY LILY Premium Wash Brush is made of soft but strong pig hair. The unique structure contribute to clean even the toughest stains.

See the development story
靴の洗い方

HOW TO WASH WELL

ROSY LILY is an easy shoe washing solution while its expected effect might be halved depending on how we use it. With the exact same product, we can only fully demonstrate its effect through “the correct washing way that matches with the shoes”. Thus, ROSY LILY provides user-friendly videos and photos showing how to wash well for different types of shoes.

靴の洗い方

Gift Sets

What about sharing our Rosy Lily products with others as a gift for your loved ones and friends?
All our stores, including our online store, offer wrapping service to embrace your special wishes to your important ones.

DEVELOPMENT STORY

CONCEPT & STORY

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STORE

Here to purchase at our store

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SUPPORT

FAQ about product directions, etc

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CONTACT US

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